Global
smartphone brand Vivo and Ayala Malls have cemented their partnership with a
major sports event in the Philippines in 2018.
Vivo
Philippines Brand Director Ms. Annie Lim, Ayalaland Malls Synergies, Inc.
(AMSI) Entertainment General Manager Mr. Gabby Katigbak, AMSI President Ms.
Rowena Tomeldan, and Capdase CEO Mr. Alex Fong formally seal the deal during
the first Vivo V9 mall tour.
Vivo
Philippines’ first mall tour was held at the Market! Market! on April 14,
Saturday in support of the release of the new flagship smartphone, the V9.
From L-R: AMSI Entertainment General Manager Gabby Katigbak, Vivo
Philippines VP for Sales Hazel Bascon, new Vivo Philippines endorser Elisse
Joson, Vivo Philippines Brand Director Annie Lim, Vivo Philippines endorser
Mccoy de Leon, and Capdase CEO Alex Fong take a selfie using the Vivo V9 during
the mall tour at Market! Market!
The global smartphone brand will be the official title sponsor of
one of Ayala Malls’ projects for 2018, the Vivo
Hoop Battle Championship Philippines. It is an annual 3x3 basketball tournament held in some districts
in China and other Asian countries.
Mr. Katigbak during the mall tour announced that the Vivo Hoop
Battle Championship Philippines will be held in various Ayala Malls.
“This tournament will be happening in several Ayala Malls in the
coming months and the winners of the tournament will have the opportunity to
compete in the grand finals in China,” he said.
Ms. Lim, meanwhile, said she was very happy about Vivo Philippines
and Ayala Malls’ partnership.
“Vivo believes that this sponsorship will open more opportunities
for other projects with Ayala Malls in the future,” she said.
Mr. Fong in return assured Vivo Philippines and Ayala that “Capdase
will give its full support in these activities.”
Vivo Philippines, Ayala Malls, and Capdase will share more details
about the upcoming project in the coming weeks.
About Vivo
A
global smartphone brand focused on introducing perfect sound quality and
ultimate photography with cutting-edge technology, Vivo develops innovative and
stylish products for young people. We now have over two hundred million users
and are one of the preferred brands of young people around the world. As an
Official Sponsor of the FIFA World Cup™, Vivo believes in the importance of
encouraging young people to embrace self-expression and an energetic lifestyle.
In the Philippines, Vivo is the top 3 smartphone brand in terms of market share
with 1.5 million users nationwide.
For
inquiries about Vivo, visit the Vivo website at Vivo Philippines
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