The Brand Manager for Pepsodent, Gem Laforteza said that the campaign was inspired by parents who often struggle to get their kids to brush. Mothers play an important role because they are the ones who is primary there during the growing up years of their kids so their involvement in the development of a healthy brushing habit is essential to ensuring the dental and overall health of their kids. "Through Unilever's Pepsodent Brushing Adventure Campaign, we want to turn brushing, a potentially boring activity, into a moment of fun, adventure and learning. This will help moms nurture the habit of day and night brushing, which is crucial to overall health."
So what are you waiting for? Get the whole family to love brushing by making it a fun adventure! Visit the Pepsodent Philippines Facebook page at Pepsodent Philippines and receive downloadable activities only from Pepsodent.